Overview
Marketing can feel good.
That’s the premise of this workshop.
You don’t need to sell your soul to sell your work.
Too much marketing (even by savvy, conscious entrepreneurs) creates either no response or seems “over-hyped” and triggers a “used car salesman” reaction.
In short, it feels awful.
Since 2001, I have traveled around North America & Europe working with conscious entrepreneurs just like you. Some successful, others struggling. And I’ve gathered quite the assortment of success stories and strategies right from the horses’ mouths.
This workshop is my best distillation and collection of those practices and stories. This workshop is for those who know they need to market but who hate marketing.
You don’t have to choose between ethics and effectiveness.
You can sell successfully and sleep soundly.
In general, here’s who this workshop is for: Most of the folks who’ve come are service providers of some kind: in the Healing Arts or a Holistic Practitioner, a Therapist, Massage Therapist or Body-worker, Yoga Instructor, Herbalist, Shamanic Practitioner, Life-Coach, Meditation Teacher etc. But I’ve also had crafters, farmers and permaculture folks and they’ve loved it too. Everyone is welcome.
In this workshop you will learn how to:
- Apply the Five Fundamentals of the Marketing for Hippies approach (Ethics, Niching, Point of View Marketing, Business Model and Hub Marketing).
- Get more word-of-mouth and attract more of the clients you want (without ever sacrificing your integrity or spending a fortune).
- Apply my best core ethical marketing strategies on how to market your business in a way that’s genuinely good-vibes, deeply respectful, trauma-informed, consent-based, conscience-driven, courteous, and that honours the dignity of everyone involved (including you).
- Market your beautiful work beautifully – in a way that makes the world better.
- Market with no fake scripts, no pitching, no inauthentic self-promotion, no high-pressure sales tactics, no manipulating anyone and make sure your marketing gets a positive response and creates warm feelings of trust. This is marketing you’ll actually do.
My name is Tad Hargrave and I want to invite you to come and join us for this day-long workshop, my signature event that I call Marketing for Hippies 101.
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PRICE: $25 deposit + Pay What You Can at the End.
What does this mean?
You pay $25 to secure your spot.
And then you get to enjoy the workshop and, at the very end, you can pay me whatever you’d like to pay.
It’s an honest-to-goodness, decide-at-the-end, no funny business, pay-what-you-can/want deal.
OR: Pay a flat $300 market value fee for the workshop upfront. If that feels good and convenient for you, please choose this option. It’s something that’s been requested a number of times so I’m trying it out, but either way is fine by me.
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IMPORTANT: CANCELLATIONS These events often sell out. If you cancel last minute, no-show, or leave early please remember that someone who could have attended for the entire day could have had your space. If you aren’t committed to coming, please wait until the last minute to see if any spots are available to someone planning to be there for the full day.
WHAT TO BRING:
Pen and paper, or a fresh document on your computer.
Payment: I prefer cash. Otherwise, please be prepared to send me your PWYC fee at the end of the workshop. I’ll send you an email with a link to a payment button to make this payment online via Paypal or credit card. If you’re in Canada you also have the option to send me an e-transfer.
SCHEDULE: This day is mostly hands-on exercises, reflection groups and Q&A based as you learn the core content of my approach to marketing.
MORNING: Three Hours of workshop (fifteen minute break halfway through)
LUNCH: 90 Minutes (bring your own, drive into town, order from Mindful Meals to have one conveniently delivered, details in reservation confirmation)
AFTERNOON: Three and a Half Hours (fifteen minute break halfway through) — So that’s it. If you have any questions, feel free to email us at [email protected] otherwise I hope to see you there.
Stay Human,
Tad Hargrave
Founder, marketingforhippies.com
About Tad Hargrave
Tad is a hippy who developed a knack for marketing (and then learned how to be a hippy again). Since 2001, he has been touring his marketing workshops around Canada, the USA and Europe, bringing refreshing and unorthodox ideas to conscious entrepreneurs and green businesses, helping them grow their businesses (without selling their souls). In short, he teaches ‘marketing for hippies’ centered on the notion that marketing can feel good and work.
Tad did improv comedy semi-professionally for 25 years, co-ran Edmonton’s progressive community building network TheLocalGood.ca, founded streetcarshows.com and the Jams program of yesworld.org. He speaks Scottish Gaelic and helped to launch and co-facilitate www.novascotiagaelsjam.com.
He is from Edmonton, Alberta (traditionally known, in the language of the Cree, as Amiskwaciy [Beaver Hill] and later Amiskwaciwaskihegan [Beaver Hill House]) and currently lives in Duncan, BC. His ancestors come primarily from Scotland with some from Ukraine as well. He is drawn to conversations around culture-making, politics, history, ancestry, healing, and how those all intersect.
You can learn more about Tad and his work at marketingforhippies.com